Sleep Origin

A colorful and playful online home for a sleep consultant for babies.

Project Scope

  • Squarespace Development

Credits

  • Animator: Mike Labrow & Jesse Shaw
    Copywriter: Aman Soin
    Designer & Illustrator: Zoë Boudreau
    Photographer: Zoë Boudreau
    Photography Assistant: Anthony Kalliris, Erin Maguire
    Talent: Delissa Thomas, Anthony Kalliris, Zoë Boudreau
Gentle close-up of a mother's hand holding tiny newborn baby feet

Technical Details

A lot of interesting pieces and moving parts went into making this colorful site feel engaging and playful without feeling overwhelming.

Zoe and her team did an amazing job bringing the brand to life. From the brand identity, animations, imagery and illustrations perfectly captured Natalie's vision for the brand and her dedication to her clients and their babies.

The developmental goals of the site were simple: creating the smoothest and most seamless experience for clients to navigate through the site and encouraging them to take big action.  The site was built on Squarespace 7.1, using some additional custom code and Javascript to bring everything together.

Visit the site
Sleep Origin website shown on a landscape iPhone mockup
Sleep Origin about page desktop mockup introducing the founder and sleep consulting philosophy
Sleep Origin blog and products desktop page featuring sleep resources and recommended products for new parents
Sleep Origin case study desktop page detailing a client sleep transformation journey
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